June 7 is an important date in the history of humanity, and even more so in the history of femininity. It was on June 7 that I said to myself that I had to create my own brand. Because I could see that working in the grolle and doing it for others was just leading me down a blind alley. I felt I had to take the lead and imagine a larger setting for my creations. Throwing yourself into the deep end takes as much recklessness as courage. It can also have to do with having your back against the wall, having no choice but to move towards greatness, making your shadow shrink in favor of the light.
On June 7, 12 years ago, I created my own brand, in my own name. A bit pompous ? Maybe it's normal when you make shoes. In any case, I had to start laying the foundations of my ambition. I can see you coming to tell me : “Say, Patricia, you already announced another date in a previous newsletter”. To which I reply in no uncertain terms that this is absolutely right. Dates float around in my house, and each of my newsletters is like an episode of The Simpsons.
What I write has no bearing on what comes next or what has gone before. That, too, is the power of fiction. Fiction that flirts with reality and the documentary side of my stories, which follow one another at a biweekly pace. So, on June 7, driven by an immense desire, I registered the articles of association for my company, my brand, with no idea of how happy it would make me. I don't often talk about it, out of modesty, but I receive many messages from customers thanking me.
It touches me deeply to be able to share clarity and color with my sisters. It's a wonderful achievement that allows me to go to bed with a happy heart and eyes sparkling with gratitude. For 12 years now, I've been getting up in the morning and telling myself how lucky I am to be able to imagine models that will make your life so much sweeter. I'm a lucky woman with a special relationship with each and every one of you. It's a privilege. Thank you and kisses. Kisses on the cheek, and on the neck.